Launch-safe growth sprint
Hero + proof + CTA stack
Primary action
Secondary path
Hero stack
Use for public front doors, launch pages, and operator summaries where one high-signal message must carry the page.
- Requires display serif + constrained CTA pair.
- Side rail must use approved card system.
- No custom shadows or one-off gradients.
Proof rail
Use for metrics, short outcome summaries, and operator posture snapshots under the hero or above a launch table.
- Metrics should fit the shared card and label grammar.
- Use the status color lane intentionally, not decoratively.
- Proof text should remain short enough to scan in one pass.
| Pattern | Status | Owner |
| Editorial promo | watch | Content ops |
Decision table
Use for approval desks, launch exception queues, token drift lists, and any page where governance needs to stay scannable.
- Monospace headers only.
- Row hover and borders inherit the base line system.
- Status pills must map to the canonical action colors.
Exception
Custom partner splash requested.
Requires design review before launch because it breaks token lane and CTA stack.
Exception banner
Use to explain why a launch or campaign cannot ship yet without inventing a new warning component every sprint.
- Amber rail for review pressure.
- One recommendation only.
- Attach to the relevant module, not buried in footer text.